About Us

Our goal is to help our partners recognize their options before making decisions.

We believe research should deliver more than raw data. Our studies are designed to provide practical, usable insights that illuminate market dynamics and answer our clients' real questions.

We've built our client relationship system around a "one client, one point of contact" principle, which keeps collaboration clear and efficient. Our partners can follow every stage of the research they commission.

Periszkóp offers a full range of media analysis, market research, and opinion polling services, including:

developing research proposals and detailed research plans; designing and testing questionnaires, interview guides, or focus group discussion guides; running the fieldwork (sample design, interviewer training, interviewing, quality control, data entry) and analyzing the data; presenting the research findings.

Periszkóp conducts both nationwide and regional studies, and by tailoring our research methods, we can also gather data on specialized market segments.

When presenting our research findings, PERISZKÓP MÉDIA aims to ensure that

  • our clients receive detailed, professional insights that highlight their real decision-making options;
  • our research reports are written clearly and accessibly, so practical users can easily interpret them;
  • our reports support "quick reading" — each study is broken into clearly separated sections, introduced by summaries, so that individual chapters can be understood on their own.